PARTICIPATE AS A BREWERY
We invite New Jersey Breweries and Breweries Nationwide to participate in this collaboration and show their support for New Jersey Craft Beer. At its core, the Brew Jersey collaboration aims to do four important things: Rally Support, Amplify Our Message, Cause Positive Change, and Acquire the Resources to Fix a Broken System.
We are looking for breweries not only in New Jersey but across the country to participate in this collaboration.
As a close-knit community of brewers, small business owners and industry supporters, The Brewers Guild of New Jersey is looking for breweries across the country to participate in this collaboration. We need help spreading the word about the circumstances negatively impacting craft beer in our state and the avenues to help. Please fill out the below Participation Form and Download Artwork + Recipe for this IPA so you can support the Guild, its efforts, and the interests of New Jersey’s craft beer drinkers. We ask each participating brewery to donate at least 25% of the proceeds from the sale of your version of this beer to the Guild so that we may continue our organization’s work to bring about the regulatory changes so desperately needed at this time.
Country Malt Group
Tier 5 Pricing for recipe allotment of grain. Please contact email@example.com for details.
Q: What are the suggested brewery release dates for a brewery's version of the Brew Jersey collaboration beer?
A: We are asking participants in the collaboration to aim for release dates between December 2022 through February 2023 for their version of Brew Jersey. This timeframe will allow the beer, packaging, and associated outreach campaign to have the most impact on accomplishing the Guild's advocacy goals.
Q: Do all the breweries participating in the Brew Jersey collaboration need to brew an IPA according to the recipe provided?
A: No, the recipe posted is an inspiration to breweries wanting to get involved in the Brew Jersey collaboration. Any participating brewery can brew a beer how they feel best pays homage to the Garden State. However, we strongly encourage breweries to use the QR code and the can art language we've provided to ensure the beer is identified as part of this collaborative effort and allows customers to visit brewjersey.beer to get involved.
Q: Do all the breweries who participate in the Brew Jersey collaboration need to can the beer?
A: No, please feel free to offer a draft version of the collaboration. Even without a can, we strongly encourage breweries to use the QR code and can art language provided and display it at their brewery to make sure the beer is identified as being a part of the collaboration and allows customers to visit www.brewjersey.beer to get involved.
Q: How are the funds raised through this collaboration anticipated to be spent?
A: In donating 25% of the proceeds of the sale of your beer to the Guild, you will be supporting the organization's efforts to change state laws and regulations limiting the success and growth of New Jersey's craft beer industry. These funds will be allocated for advocacy efforts including, but not limited to, collaboration promotional materials, IT/media investments, grassroots events, social media campaigns, advertising, and other relevant public affairs efforts as they arise. These funds will not be used to make any political contributions to any elected officials or political campaigns directly or to promote any elected official or political party in the context of election-related activities.
Q: Why are the current laws and regulations so harmful, and what are the laws and regulations the Guild and its members are looking to change?
A: As of July 1st, 2022, the NJ Division of Alcohol Beverage Control (NJABC) adopted a set of eighteen license conditions attached to the license to operate every limited brewery licensee in New Jersey. These license conditions, rooted in a May 2019 revised NJABC Special Ruling, set out various limitations and outright prohibitions on brewery tasting room and offsite rights and activities. These license conditions mandate such things as: various on-premise event limitations, advertising restrictions, food and non-alcoholic beverage prohibitions (including food trucks, coffee, and canned soda), live TV programming and amplified music restrictions, bans on charitable and membership discount programs, private party, and offsite event caps, etc., and various reporting and bookkeeping requirements on all of the above. Any violation of these eighteen license conditions could result in fines, license suspensions, or even license revocations based on expected penalty provisions to be utilized by the NJABC. These conditions were adopted without a formal state rulemaking process or the incorporation of any feedback from the Guild and any public participation. The Guild's goal is to end these unjust restrictions by changing state laws that outline what a limited brewery can and can't do as part of their state-issued license. Changing state laws to clarify and define what breweries can do will prevent NJABC from imposing future license conditions and give both brewery owners and their patron's confidence regarding their rights as they operate and visit a New Jersey craft brewery, respectively.
Q: How do I donate 25% of the proceeds to the Guild?
A: Shortly after your specified release date, Eric Orlando, the Guild's Executive Director, will contact you to arrange the donation to the Guild.
The above list of participating breweries is updated periodically. If you have questions about this list, please email firstname.lastname@example.org.